the place for inspiration & conversation

Let's start a conversation. Here are some insights and inspiration to get us started...


Find your center – it’s calm and beautiful there (really!)

Just like many of us, Amsterdam crowds so much into such little space, yet in such a charming way! I took this photo with a wide angle lens, positioning myself carefully to capture what I considered the essence of Amsterdam: the bikes, the bridges, the canals and the quaint canal houses. Capturing the big picture was what I remember thinking about.

Looking back at it now, I am struck by how there is a balance, a calm and a sense of order within this crowded scene. Notice how the chaos and the crowdedness lie all around the outside. The houses, each different, each jammed in against its neighbor, line up against the sky. The crowded mass of bikes squeezes into the frame from the bottom.

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ArleneFind your center – it’s calm and beautiful there (really!)

Business inspiration: 7 quotes from Steve Jobs

Quotes from Steve Jobs stand by themselves, totally brilliant as is (like YOU!). So here are 7 of my favorites:

“You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.”

“We’re gambling on our vision, and we would rather do that than make “me too” products.”

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ArleneBusiness inspiration: 7 quotes from Steve Jobs

Too many hats? (a visual story)

-1- The chameleon
The question: Is this you?
In networking conversations, the Chameleon is so eager to please, so anxious to get a sale that he paints himself as a jack of all trades – he’s trying to cover all possibilities, hoping that something he says will interest you.

He might say something like “I do a lot of wedding photography these days. But I’m also helping companies write website copy and sometimes I do public speaking workshops. I like the variety and I enjoy doing different things.”

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ArleneToo many hats? (a visual story)

Create a FB Cover Photo with PicMonkey

Have you ever wished you could create a Facebook cover photo that was more than just a photo? Something that combined a logo, words and images together to really represent who you are? Good news! It’s easier than you think with an online tool called PicMonkey! Here’s a video tutorial on how to do it.

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ArleneCreate a FB Cover Photo with PicMonkey

Are you short changing people?

Think for a moment of your last super successful session with a client you really loved to work with. Pat yourself on the back and congratulate yourself for a job well done! Yes, you really are an expert at what you do. C’mon, feel it with all your heart.

Now because you’re so good, a magic marketing ship has come to carry you to a place where there are thousands of people who are your ideal clients. They are looking for what you provide! The ship lands and they’re all listening to you. It’s your magic moment.

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ArleneAre you short changing people?

The Power of Thought

The power of your thoughts has been a popular topic for years now. The Secret and other new age books have made it seem almost magical: you think something intensely enough and BAM! you will manifest it. Is there any truth in this? Yes, as it turns out, “thoughts become things” is not just woo-woo; there’s some science behind it. But that’s not the whole story… Here’s a video with a balanced, scientific perspective on the subject.

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ArleneThe Power of Thought

Have a networking conversation that ROCKS!

Everyone goes to networking meetings hoping to meet people, but especially, to get people interested in their business. The trouble is, everyone’s there for the same reason: what they really care about is themselves! So how do you talk to people so they care about what YOU say? Here’s how to have a networking conversation that ROCKS!

Reveal what’s special about you:
Discover and share what makes you YOU. Open up and get vulnerable. It’s not unprofessional: it’s human.

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ArleneHave a networking conversation that ROCKS!